Bauer Media also represents such magazines as Pop, although mine is a music magazine, not an art magazine, mine is laid out very much liek such a magazine. Mine is very modern and this fits in well with the other magazines backed by Bauer Media. Similarly, my magazine is aimed at an audience made up of teens and young adults, its age group being 18 - 25. A lot of Bauer Medias magazines have a similar target audience, for example
These magazines are all aimed at late teens and early adults. The only different between my magazine and those backed by Bauer Media's is that they are most frequently aimed at either men or women and mine is at both. However, the magazines with a more specific genre such as transport and photography do not have specific gender audiences. Since my magazine has a specific genre, I feel this would help it fit in even more.
This production company is very closely related to large music companies such as the before mentioned Kiss and others such as 4Music. Since mine is a music magazine, this is almost the perfect company for it since it has close relations with other large and established music brands, www.bauermedia.co.uk/brands.
Retailers such as W H Smiths would sell my magazine. This is because although my music magazine has a specific urban genre, it is aimed at a fairly wide audience due to its mixed gender. W H Smiths sells similar magazines such as NME, Clash and Mixmag who, whilst following a specific genre, have a fairly wide audience, like my music magazine. Hence, W H Smiths would be the best place to sell my magazine, amongst these others. This would also add diversity to their stock since the music magazines they already sell include NME - an indie/alternative magazine and Mixmag - a dance magazine, none of their stock includes urban magazines such as mine (avoiding selling my magazine amongst its competitors). My target audience are the age of most students, hence they may find themselves in such a shop in a frequent basis since it stocks the necessities needed for such a person.
My reader circulation, judging by the magazine on the market mine is most similar to - Vibe - will be 836,611.
To help market my magazine, I would propose a website including such features as music and video links, including the latest urban releases and the opputunity for users to rate and leave their thoughts on said latest tracks. This would add to my reviews and latest releases feature of my magazine as people would be able to read about the latest tracks then visit the website to actually hear them. As well as this, one of my features 'Hot or Not' - the readers thoughts on the latest releases would benefit greatly from a featuee that enabled my readers to leave their thoughts that could be easily accessible.
Magazines such as Vibe have websites including similar features including a music page where users can access both the latest tracks and videos www.vibe.com/music. As well as this, it features any stories relevant to music 
such as what artists have said about their new tracks and other thoughts on music and recent stories surrounding the artists including interviews.
However, on my website I would just have latest releases and the oppurtunity to hear them in the music section. Again, I would also have a video section in which users can view the videos for the tracks.
On Clash magazines website, they have a gigs section (www.clashmusic.com/gigs) which allows people to view upcoming gigs and gives the opportunity to buy them. I would also include a feature for events, since this was voted one of the most important things as far as my audience are concerned. Similarly to the Clash feature, this events catagory would allow people to book tickets and access information and websites key to the events.
http://www.nme-magazine.com/, another music magazine website, includes the opportunity to subscribe to the magazine. It does not posess many features, unlike Clash and Vibe which both include reviews and artist information. This allows all the features to be within the actual magazine and the website is purely there for advertising purposes. I would follow this system. By including reviews and other features of my magazine on the website, I may discourage people from spending money on the actual magazine. Therefore, the music, videos and 'Hot or Not' and events features would be the only features on my website. They are there because they back up information in my magazine, encourage people to form their own opionion on whats in the magazine and allow me to recieve feedback to improve the magazine.
Since my magazine is monthly and NME is a weekly magazine and therefore would probably run out of information and articles if it included them on the website AND the magazine (although magazines such as Heat do this, but NME is a specific genre music magazine so there is less information and articles available), I will include information on upcoming information, to keep my audience going inbetween releases. For exmaple, I would include headlines from the next issue dotted around the homepage. This would not give too much away and would get people excited about the next issue, encouraging them to buy it. This would also be a modern feature, tying in with the theme of my magazine. Doing this would also be reminiscent of other media websites for films or shows which include quotes of approval that they have receieved. By doing this with headlines of the upcoming issue, I would create a nice effect and associate my headlines with approval - implying how good they are. Doing this would also make the release of my magazine similar to the release of a film whcih is obviously a lot more prestigious. This would 'big up' my magazine and make its release seem important and exciting.
For Example: 
This type of layout (on the slumdog millionairre website), the quotes appear on the screen when you first open the website. I would do this, but with upcoming headlines of the next issue.
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